March Business Spotlight: Discover Vermont’s Hidden Gems with Vermont Wayfinders
- Jill Lawrence
- Mar 27
- 2 min read
Updated: Mar 28
Nestled right here in Springfield, Vermont, you'll find the heart of Vermont Wayfinders. While their adventures span the scenic Connecticut River Valley and beyond, Springfield remains the home base for this unique local business. Founded and operated by Aimee Bartlett, Vermont Wayfinders offers an intimate glimpse into the state's hidden beauty. Currently a solo venture, the business's founder is dedicated to providing personalized experiences, but envisions potential growth and the addition of like-minded individuals to expand the business’s offerings in the future.
The inspiration behind Vermont Wayfinders stems from Aimee’s deep appreciation for slow, scenic travel and the enchanting back roads that define Vermont. It's about more than just sightseeing; it's about fostering genuine connections with the landscape and its stories. The aim is to guide visitors beyond the typical tourist trails, allowing them to experience the authentic, peaceful, and magical moments that Vermont's less-traveled paths have to offer. This personal touch sets Vermont Wayfinders apart from conventional tour operators.
Vermont Wayfinders offers two distinct services: immersive self-guided audio tours and personalized private guided tours. The audio tours provide travelers with turn-by-turn, GPS-triggered directions, transforming road trips into engaging, story-filled adventures. For those seeking a more intimate experience, private guided tours, accommodating small groups of up to four, are conducted in a built-for-back roads Bronco, offering open-air experiences when weather permits. These tours are fully customizable and personally led, ensuring a unique and memorable journey.
What truly distinguishes Vermont Wayfinders is its focus on the experience. The tours are designed to encourage travelers to slow down, savor the breathtaking views, and connect with the authentic spirit of Vermont. Each tour is infused with personality and rooted in local stories, presented with a warm, friendly tone that feels like exploring the state with a trusted local friend. Moreover, Vermont Wayfinders actively supports the community by highlighting local businesses along its routes. By directing travelers to maple creemee stands, farm stands, and other local gems, they encourage economic activity in often-overlooked towns.
Looking ahead, Vermont Wayfinders is focused on expanding its collection of audio tours and increasing bookings for its private guided experiences. The long-term vision is to establish a sustainable, full-time business that not only promotes local tourism but also bolsters local businesses, fostering a deeper appreciation for Vermont's unique charm. As a proud Springfield resident, the business owner joined the Springfield Regional Chamber of Commerce to connect with fellow entrepreneurs, share ideas, and contribute to the area’s vibrant community. If you're eager to explore Vermont's hidden treasures and experience the state in a truly authentic way, Vermont Wayfinders is your perfect guide. Visit vermontwayfinders.com and follow them on Facebook for more information and inspiration.

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